“三全育人”理念下高校微信公眾號運(yùn)營路徑優(yōu)化研究

摘 要 文章首先闡述了“三全育人”的內(nèi)涵，闡述了高校微信公眾號基于“三全育人”理念的運(yùn)營價值，通過審視高校微信公眾號運(yùn)營存在的現(xiàn)實(shí)問題，提出了多項(xiàng)優(yōu)化路徑，打破傳統(tǒng)思政工作的局限性，進(jìn)一步落實(shí)“三全育人”理念，助力學(xué)生成長成才，打造“三全育人”新局面。

關(guān)鍵詞 三全育人；微信公眾號；優(yōu)化路徑

中圖分類號：G711                             文獻(xiàn)標(biāo)識碼：A     DOI：10.16400/j.cnki.kjdk.2023.30.013

Research on Optimization of University WeChat Official Account Operation Path under the Concept of "Three Complete Education"

ZHANG Jun

（Shazhou Professional Institute of Technology， Zhangjiagang， Jiangsu 215699）

Abstract The article first expounds the connotation of "three complete education" and the operational value of the university WeChat official account based on the concept of "three complete education". By examining the practical problems existing in the operation of the university WeChat official account， it proposes a number of optimization paths to break the limitations of traditional ideological and political work， further implement the concept of "three complete education"， help students grow and become talents， and create a new situation of "three complete education".

Keywords three complete education; WeChat official account; optimization path

《關(guān)于加強(qiáng)和改進(jìn)新形勢下高校思想政治工作的意見》中指出，堅持全員全過程全方位育人，即“三全育人”，是當(dāng)下加強(qiáng)和改進(jìn)高校思政工作的基本原則之一。（剩余4648字）